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- Équilibres et Populations
- Health Promotion Tanzania
- International Planned Parenthood Federation
- Jhpiego India
- Jhpiego Kenya
- Johns Hopkins Center for Communication Programs
- Pathfinder India
- Pathfinder International Nigeria
- Population Foundation of India
- Reproductive Health Uganda
- Réseau Siggil Jigéen
- Tulane International
- United Nations Association Tanzania
- Yayasan Cipta Cara Padu
- News & Events
AFP’s advocacy approach focuses attention on opportunities for policy, programmatic and funding action that have the highest potential for success in the near term.
We use a SMART—Specific, Measurable, Attainable, Relevant, and Time-bound—approach to connect near-term advocacy strategies and wins with broad, long-term goals. The approach transforms the way family planning champions maximize their time and funds to effectively persuade those in power to take action.
Ground-tested and adaptable, AFP tools and resources have been honed through application in resource-limited settings. They provide advocacy coalitions with simple steps to respond quickly, advantageously, and decisively to advocacy opportunities.
Seven core principles guide AFP.
- First, is local ownership of the project; local champions determine and direct national and sub-national advocacy activities.
- Second, advocacy focuses on policymakers who control family planning funds and policies.
- Third, advocacy messages are evidence-based.
- Fourth, catalytic investments leverage the resources of other organizations.
- Fifth, Voices from the South are able to better influence global and regional agendas.
- Sixth, AFP uses a strong performance monitoring framework to track progress and increases in access to family planning.
- Seventh, country advocacy capacity and activities continue after AFP ends. The strength of AFP is its emphasis on all seven principles.
The AFP approach focuses advocacy efforts on the discrete policy and funding decisions critical to advancing family planning in a given setting; once achieved, these incremental changes—termed “advocacy wins” demonstrate step-by-step progress toward long-term goals.